13 Best Landing Page Builder Software Tools In 2024

Nowadays online businesses are growing like never before. Traffic and conversions are the two main goals of any digital marketer or business.

This is where the landing page builder comes into play.

Back in the day, people use Facebook or Google Ads to send traffic to a particular page. But the problem is, that you can’t provide a personalized user experience to everyone.

Luckily landing pages are there and you can create different pages for different needs.

Creating beautiful landing pages takes time and requires coding knowledge. Everyone is not a programmer and doesn’t need to be. If you are an Entrepreneur or Business owner then your time should be valued.

Fortunately, landing page builders are there for quick and easy creation.

In this post, we will discuss some of the best tools for creating awesome landing pages. So let’s get started.

Best Landing Page Builder Software

There are lots of software for creating landing pages. One can easily get confused and may pick the wrong one. This is why I come up with some of the best tools to create landing pages.

1. Landingi

Landingi is another easy-to-use landing page builder tool specially designed for non-programmers. If you don’t have any programming background, then you can make stunning landing pages and drive conversions.

To make the lead generation process easy and hustle-free, you would get a list of features and automation integration. There is a huge library of easy-to-use and customizable templates library.

Choose from 200+ beautiful landing page designs and make them more suitable for your needs. You can also use a squeeze page for your online campaigns and drive more customers and get leads.

Key Features of Landingi Builder

Landingi Plans & Pricing

Landingi’s plans are mainly divided into two categories like Business and Agency. Further, both categories have 3 plans. All plans of Landingi come with a 14-day free trial.

Business Plan:

1. Core Plan: This plan includes unlimited landing pages, unlimited conversions, 1 custom domain, 1000 visitors/month, 2 account users, customer support (email, chat & phone), Dynamic Content, and WordPress plugin & many more. The Core plan costs $29 per month with annual billing.
2. Create a Plan:  This plan includes unlimited landing pages, 2 custom domains, 20,000 visitors/month, 10 account users, support through live chat, email, and phone, unlimited pop-ups, and more. The Core plan costs $65 per month with annual billing.
3. Automate Plan: This plan includes unlimited landing pages, 4 custom domains, 40,000 visitors/month, 10 account users, support through live chat, phone, and email, unlimited active popups, and more. The Core plan costs $89 per month with annual billing.
4. Agency Plan: This plan includes unlimited pages, unlimited conversions, 5 custom domains, 50,000 visits/month & 20 user accounts. In addition to that, you would get, custom templates, a custom image library, audit logs, priority support, E-mail integration, pixel tracking, autoresponder, funnels, unlimited sub-account, an Agency control panel & access for customers. The agency plan costs $109 per month with annual billing.

2. Unbounce Page Builder

Unbounce is one of the best landing page builders that allows you to design awesome landing pages in no time. No need for technical or design skills to make a perfect landing page.

With the built-in drag-and-drop landing page building tool, you can build any type of landing page. Their library contains 100+ landing page templates to choose from.

A new customer can take advantage of a 35% discount from Unbounce as a welcome offer. The offer is not available on the official website. When you click on the special link, you will receive a 20% discount for 3 months or 35% for 1 year.

Key Features of Unbounce

Unbounce Plans & Pricing

Unbounce comes with 3 plans. Essential, Premium, and Enterprise. All the plans of Unbounce have a 14-day free trial to test their features.

1. Launch Plan: With the Launch plan, you would get unlimited landing pages, popups and sticky bars, 1 domain, A/B testing, Zapier integration, and more. This plan costs $99 per month with monthly billing.
2. Optimize Plan: With the Optimize plan, you would get unlimited landing pages, popups and sticky bars, 5 domains, 5 client subaccounts, AMP landing pages, A/B testing, Zapier integration, Salesforce integration, and more. This plan costs $145 per month with monthly billing.
3. Accelerate Plan: With the Accelerate plan, you would get unlimited landing pages, popups and sticky bars, 10 domains, 15 client subaccounts, A/B testing, AMP landing pages, audit logs, Zapier integration, Salesforce integration, dedicated launch specialist, page migration services and more. This plan costs $240 per month with monthly billing.

3. LeadPages Builder

Looking for a simple and code-free way to build high-converting sales pages and landing pages? Then Leadpages is one of the best choices for you.

Its drag-and-drop editing interface allows you to create stunning pages with all the sales features. There are over 130 free templates ready to use. In addition to that, you would get a library of paid templates.

This software has tons of marketing integration features that allow you to easily connect email marketing services, webinar tools, payment gateway, CRM, and more.

There is a dedicated WordPress plugin available. Using this plugin, you can easily import your Leadpages content to the WordPress dashboard.

Key Features of LeadPages Builder

LeadPages Pricing

Leadpages come with three plans. Standard, Pro, and Advance. All the plans include a 14-day free trial then your paid subscription will begin. You can also grab 20% off on any LeadPages plan with the LeadPages offer.

1. Standard Plan: With the Standard Plan, you can host one website, unlimited traffic, and leads, free hosting, mobile-responsive templates, tech support via email, and more. This plan costs $37 per month with annual billing.
2. Pro Plan: With the Pro plan, you can host 3 websites, unlimited traffic, and leads, free hosting, unlimited A/B Testing, mobile-responsive templates, tech support via chat and email, email trigger links, and more. This plan costs $74 per month with annual billing.
3. Advanced Plan: With the Advanced plan, you can host up to 50 websites, unlimited traffic, and leads, free hosting, unlimited A/B testing, mobile-responsive templates, tech support via chat and email, advanced integrations, 5 Pro-sub-accounts, email trigger link, and more. This plan costs $199 per month with annual billing.

4. Instapage Builder

Instapage is the most popular landing page-building software out there. Unlike other single tools available on the market, it includes six premium products and hundreds of useful features built only to increase your advertising conversion rates.

Using this software, you can create stunning, high-converting, mobile responsive landing pages without having any programming experience. There are 100+ customizable templates available to create industry-standard landing pages.

To get more conversions, you can experiment with built-in A/B testing tools. You can get real-time insights with robust analytics dashboards in it.

Key Features of InstaPage

Instapage Plan & Pricing

Instapage comes with 2 plans. Business and Enterprise.

1. Business Plan: With the business plan, you would get multi-step forms, server-side A/B testing, heatmaps, conversion analytics, dynamic text replacement, Zapier integration, Salesforce integration, and more. This plan costs $149 per month with annual billing. This plan comes with a 14-day free trial.
2. Enterprise Plan: With the Enterprise plan, you would get all the features of the Business plan. In addition to that, you would get real-time visual collaboration, editable global blocks, AMP Pages & experiences, audit logs, page migration services, and more. You need to contact their support team to get the price of this plan.

5. ClickFunnels

ClickFunnels is a well-known landing page and sales funnel builder. It allows you to easily create highly optimized landing pages and sales funnels.

You can create conversion-driven sales funnels, implement up-sells and down-sells, lead pages, and do various other things that drive more sales. It is an all-in-one hosting solution that allows you to host landing and sales funnels for yourself. There is a library of free and premium landing page templates. The intuitive drag-and-drop editor helps you to create awesome landing pages with ease.

Key Features of ClickFunnels

ClickFunnels Plans & Pricing

Clickfunnels pricing comes with 2 packages.

1. Clickfunnels ($97 a month): On this basic plan of Clickfunnels. You can register three domains, and create 20 marketing funnels with 100 pages, and 20,000 monthly visitors. You will also get editor features, hundreds of templates, eCommerce integrations, and much more.
2. Clickfunnels Platinum ($297 a month): You would get unlimited access to all the Clickfunnels features. It also allows you to create unlimited domains, funnels, and pages as you need. This plan provides all-in-one marketing solutions.

You can start building your first funnel with a 14-day free trial.

6. Swipe Pages

Swipe Pages is a landing page builder that enables startup creators, agencies, and digital marketers to create and publish high-quality landing pages.

You can create mobile-optimized AMP landing pages without writing a single line of code. As you know AMP pages load fast and it increases users’ impressions.

You would get 25 advanced templates to start creating a landing page. This tool also provides Stripe integration that allows you to sell products and receive payment directly.

Key Features of Swipe Pages

Swipe Pages Plans & Pricing

SwipePages comes with 3 plans. Startup, Marketer, and Agency.

1. Startup: The startup plan allows one custom domain, 20,000 monthly visitors, unlimited landing page creation, etc. This plan costs $29 per month.
2. Marketer: The marketer plan allows 5 custom domains, 50,000 monthly visitors, unlimited landing page creation, etc. This plan costs $79 per month.
3. Agency: The agency plan allows 10 custom domains, 2,00,000 monthly visitors, unlimited landing page creation, etc. This plan costs $129 per month.

7. HubSpot Page Builder (Free)

HubSpot is the best free landing page builder out there. We knew this brand for its awesome software in the space of marketing, sales, and CRM. But they also have a free tool for creating awesome landing pages.

No need to take help from developers or IT professionals. Their built-in library is full of mobile-optimized templates that are specially designed to maximize sales.

It comes with a centralized dashboard to identify your best-converting landing pages. In addition to that, you would get customized SEO suggestions to optimize your pages.

Key Features of HubSpot

8. WishPond

WishPond is another landing page-building software made for beginners to create awesome landing pages. No need to touch a single line of code. You can create awesome landing pages with just drag and drop.

In addition to that, you would get a lot of features for marketing automation and A/B testing. This is very helpful if you want to check the conversions coming from certain landing pages.

Key Features of WishPond

WishPond Plans & Pricing

WishPond has three plans. Starting Out, Everything You Need, and Rapid Growth. Each plan comes with a 14-day free trial.

1. Starting Out Plan: With the Starting out plan, you would get landing pages unlimited, social contests unlimited, a maximum of 1,000 leads, popups unlimited, email drip campaigns, marketing automation, unlimited user accounts, and more. This plan costs $45 per month with annual billing.
2. Everything You Need a Plan: With the Everything You Need plan, you would get all the features of the “Starting Out” plan. In addition to that, you would get an A/B testing feature, custom CSS & Javascript addition, API access, a maximum of 2,500 Leads, and more. This plan costs $99 per month with annual billing.
3. Rapid Growth Plan: With the Rapid Growth plan, you would get all the features of the “Everything You Need” plan. In addition to that, you would get, priority support, up to 10,000 leads, and more. This plan costs $199 per month with annual billing.

9. Ucraft

Ucraft is an online website builder that allows anyone to create their own website. It is mostly aimed toward small business owners and non-techy people who want to build a very visually rich landing page.

There are hundreds of landing page templates to choose from. You would get templates for every need. This tool also allows you to install Google Analytics Tracking ID and analyze the traffic.

This tool allows you to add a unique name to your landing page or connect an existing domain name you already have for free.

Key Features of Ucraft

Ucraft Plans & Pricing

Ucraft comes with 4 plans. Free Website, Pro Website, Pro Shop, and Unlimited.

1. Free Website: With the free plan, you can create a 15-page website. You can connect your domain and install free SSL certificates.
2. Pro Website: The Pro Website plan costs $10 per month.
3. Pro Shop: The Pro Shop plan costs $21 per month.
4. Unlimited: The Unlimited plan costs $69 per month.

All the plans of Ucraft come with a 14-day free trial.

10. SHORTSTACK

A ShortStack is a software helpful for designing landing pages for a social media campaign or email signups. No coding skill is required for this and you can start creating landing pages right away.

This tool allows you to build an unlimited number of interactive landing pages for various purposes like contests, giveaways, social media campaigns, quizzes, and more.

To increase your efficiency you can give your co-workers and clients their logins so that the workflow continues. Analyze the performance and learn how people interact with your landing page.

Key Features of SHORTSTACK:

SHORTSTACK Plans & Pricing:

Short Stack comes with 3 plans. Business, Agency, and Brand.

1. Business: The Business plan allows 10,000 entries, 50,000 unique visitors, and much more. This plan costs $99 per month.
2. Agency: The Agency plan allows 50,000 entries, 250,000 unique visitors, and much more. This plan costs $199 per month.
3. Brand: The Brand plan allows 500,000 entries, 2,500,000 unique visitors, and much more. This plan costs $499 per month.

11. OptimizePress

OptimizePress is a popular sales funnel builder software that allows you to create high-quality funnels. You need to sign up and install the OptimizePress Suite Dashboard plugin on your WordPress-based site.

You would get an easy-to-use drag & drop page builder with all the features. This also contains all the important options that can bring more conversions. These lead-focused elements include opt-in forms, countdown timers, testimonial blocks, call-to-action buttons, etc.

There are more than 100 plus professional templates and sales pages ready to use. You choose one of them and customize it according to your need.

Key Features of OptimizePress

OptimizePress Plan Pricing

Optimizepress comes with 3 plans. Essential, Business, and Suite.

1. Essential Plan: With the Essential Plan, you can install and use OptimizePress on 1 website. In addition to that, you can build unlimited pages, unlimited leads & traffic, SmartTheme WP Marketing Theme, OptimizeBuilder page building platform, email support, and more. This plan costs $99 per year.
2. Business Plan: With the Business plan, you can install and use OptimizePress on 5 websites.  You will get all the features of the Essential plan. In addition to that, you would get access to 1 million-plus photo, OptimizeUrgency (that add scarcity alerts to your pages), priority email support from their global team, and more. This plan costs $149 per year.
3. Suite Plan: With the Suite plan, you can install and use OptimizePress on up to 20 websites. You will get all the features of the Business plan. In addition to that, you will get OptimizeFunnels (to create marketing funnels), OptimizeLeads (professional opt-in form software), Optimize Checkouts (to accept payments on your website), and more. This plan costs $199 per year.

12. Elementor

Elementor is termed the world’s leading WordPress landing page builder plugin. According to the WordPress official website, this plugin has over 5 million active installations.

This software comes with visual drag and drops helpful for creating stunning landing pages. You can create a stunning landing page from the beginning. There is also a vast collection of landing page templates to choose from.

Elementor allows seamless integration of top marketing tools. You can use this to integrate various third-party services according to your need.

Key Features of Elementor

Elementor Plans & Pricing

Elementor comes with 4 plans. Free, Personal, Plus, and Expert.

1. Free Plan: With the free plan, you would get a drag-and-drop editor, 40+ basic widgets, 30+ basic templates, and more.
2. Personal Plan: This plan allows you to host 1 website. With the Personal plan, you would get all the features of the free plan. In addition to that, you would get 50+ pro widgets, 300+ Pro templates, theme builders, popup builders, etc. This plan costs $49 per year with annual billing.
3. Plus Plan: This plan allows you to host 3 websites. With the Plus plan, you would get all the features of the free plan. In addition to that, you would get 50+ pro widgets, 300+ Pro templates, theme builders, popup builders, etc. This plan costs $99 per year with annual billing.
4. Expert Plan: This plan allows you to host 1000 websites. With the Plus plan, you would get all the features of the free plan. In addition to that, you would get 50+ pro widgets, 300+ Pro templates, 10 full website template kits, WooCommerce builder, theme builder, popup builder, etc. This plan costs $199 per year with annual billing. 

13. Thrive Suite

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Thrive Themes is a great choice if you want to build a conversion-friendly marketing sales funnel right inside your existing website or any content management system like WordPress.

Thrive Themes’ recently launched their theme builder feature that allows you to easily and visually create or customize header, footer, blog post designs, right or left sidebar, page layout, padding, category pages, the home page, search pages, 404s, etc.

Thrive Architect drag-and-drop builder allows you to create awesome pages. It has unique marketing-friendly features like big call-to-action buttons, testimonials, countdown timers, checkout popups, etc.

Key Features of Thrive Themes

Thrive Themes Plans Pricing

All the Thrive products are available to purchase separately. To build a sales funnel you can choose one or many of them. But the essential one Thrive Architect has 3 plans. Thrive Membership, 5 Licence packs, and Single Licence.

1. Thrive Suite costs $19/Month
2. 5 License pack plan costs $97/Year
3. The single Licence plan costs $67/Year

Final Thoughts

Building landing pages has never been easier. So these are some of the best landing page builders that allow you to create stunning pages. Which one is your favorite software for creating a landing page? Let me know in the comment section.